3 Ways to Promote Social Media and Email Marketing Together
Check out this short, 45-second video on how to use social media and email marketing to boost one another’s presence and, more importantly, audience size.Are you looking for ways to link your social...
View ArticleEmail Strategy Roundtable: Ben & Jerry's Kills Email
The UK operations of Ben & Jerry’s caused a huge stir recently when they decided to end their monthly newsletter and move their communications to Facebook and Twitter. Was this is a dangerous...
View ArticlePlease "Like" Me: Social Requests Through Email
At the intersection of email and social marketing - request to connect on social channels is a natural fit for email marketing. Let's look at 4 ways to help your social push in email.Recently an influx...
View ArticleEmail Insider Summit: Email, Social, Mobile and More
Bronto VP, Client Services, Carolyn Sparano, attended the Email Insider Summit recently. Biggest takeaways? The intersections of email and social and email and mobile are closing in faster than you...
View ArticleThe Dust Has Settled...What Facebook's Messaging System Really Means
What impacts will Facebook's messaging system have immediately with your marketing program?Facebook's messaging system will kill email? The dust has settled on the news of the release of Facebook's...
View ArticleHow-To Guide: Optimizing the Plain Text Version of Emails
Don't ignore your subscribers on mobile, Facebook or those who prefer text messages. This growing segment needs clean, concise messages that render perfectly. Bronto Email Marketing Strategist, Kelly...
View ArticleEmail and Social: Are You Listening?
Social isn't just a world of freebies and discounts, it's full of relevant conversations that build relationships. Learn about Bed Bath & Beyond's approach on extending their social reach while...
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Advertising Facebook Chats: Considerations for Success
Bronto's Kristen Gregory outlines a great plan to leverage your Facebook page and customer interaction through email. Read how you can promote everything from an upcoming Facebook chat via the email,...
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Get a Personality & Leverage Social Media to Keep Email Subscribers Engaged
Kristen Gregory of Bronto Software explores ways that email marketers can drive better email engagement with subscribers by leveraging the power of social media platforms like Facebook and...
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Simply Social --How to Cover the Basics
The social landscape is changing daily, be sure you have all your social basics covered through "Simply Social - How to Cover the Basics."The social landscape is changing pretty much daily. Yes, that’s...
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Set the Groundwork & Build a Cross Channel Promotion Strategy that Works!
Tips to building a cross channel promotion strategy with email, mobile and social messaging.Today I’ll be discussing the foundation work that must be put in place so that you can begin to implement...
View ArticleIncrease Facebook Fans: From “Fan-Gate” to Timeline
Engaging fans and customers on Facebook is essential to growing relationships. Read about the recent changes to Facebook that change the way marketers can drive fans and explore new tactics to grow...
View ArticleIntegrate Facebook and Pinterest to Keep Fans Engaged
Maximize your social reach by integrating your Facebook and Pinterest accounts. Read as Marketing Strategist, Kellie Boggs, outlines why this can help keep users engaged and how you can use social...
View ArticleSocial Gifting: A Brand Spanking New Cross-Channel Strategy
What is social gifting and how can you use it to drive revenue? Anna Pfeiffer, explains the benefits of social gifting and how you can utilize this new tactic.Social Gifting. You may have heard this...
View ArticleWhat Facebook's Algorithm Change Means for Marketers
With big changes at Facebook afoot, what will it mean for marketers? Bronto's Kestrel Lemen addresses the changes and how marketers can tailor their messaging and approach to help encourage fan...
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